Alcotraz: The Ultimate Immersive Bar Experience

Published on June 10, 2024

Alcotraz is not your typical bar. Inspired by the infamous Alcatraz prison, Alcotraz offers a unique and immersive drinking experience that combines elements of theatre, mixology, and an interactive storyline. 

Alcotraz takes its inspiration from the well-known Alcatraz Federal Penitentiary, known for housing some of America’s most notorious criminals. Located in several major cities in the UK, including London, Manchester and Liverpool, each Alcotraz venue is meticulously designed to resemble the iconic prison, complete with cells, prison guards, and authentic decor. 

Upon arrival, “inmates” are given orange jumpsuits to wear, instantly setting the stage for the experience. Visitors are greeted by actors playing prison guards and wardens who guide them through the show. The immersive storyline begins with guests smuggling in their favorite booze past the watchful eyes of the guards. 

The heart of Alcotraz lies in its bespoke cocktails. Once inside, inmates’ hand over their smuggled booze to the bartenders, who then craft personalised cocktails tailored to their preferences.  

The storyline at Alcotraz is dynamic and interactive, involving guests in various activities and challenges. Throughout the show, prison guards and wardens interact with the inmates, creating a lively and often humorous atmosphere. The actors’ improvisation skills ensure that no two visits to Alcotraz are ever the same, making each experience unique and memorable.

For corporate events and team-building activities, Alcotraz offers a setting that breaks away from the conventional, encouraging creativity, collaboration, and strategic thinking among team members. The immersive environment challenges participants to work together to smuggle in booze and navigate interactions with the prison guards, fostering teamwork and enhancing problem-solving skills in a fun and engaging manner. 

While the theme is based on a prison, Alcotraz ensures a safe and inclusive environment for all guests. The actors maintain a playful and respectful approach, ensuring that everyone can enjoy the experience comfortably. Alcotraz also offers non-alcoholic cocktails, ensuring that non-drinkers can participate fully in the fun. 

By combining elements of immersive theatre with expert mixology, Alcotraz offers an unparalleled experience that captivates the senses and the imagination.  

Venue Locations:

London

The entire Penitentiary can be privately hired for up to a maximum of 165 inmates, or you can privately hire an individual Cell Block of up to 55 inmates. 

Location:
Unit 3B, 127 Hackney Road, London E2 8GY

Liverpool

The entire Penitentiary can be privately hired for up to a maximum of 60 inmates. 

Location:
36 Seel Street, Liverpool, L1 4BE

Manchester

The entire Penitentiary can be privately hired for up to a maximum of 80 inmates, or you can privately hire an individual Cell Block of up to 60 inmates.  

Location:
1a Watson Street, Manchester M3 4EE

Prices start from only £40pp, to book your next corporate event get in touch.  

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